In Erin Mayer's framework, which region is associated with punctual, on-time meetings?

• A. North America
• B. Northern Europe
• C. East Asia
• D. Latin America

Answer: (B)

Punctuality in Meyer's framework comes from a monochronic time orientation, where time is seen as a fixed resource to be scheduled and used efficiently. Northern Europe is highlighted for this approach: meetings are expected to start exactly on time, have a clear agenda, and move steadily through topics with minimal detours. This emphasis on precise start times and efficient use of the clock makes punctual, on-time meetings a hallmark of business in that region. Other regions may weight time differently or place more emphasis on relationships and flexibility, which is why Northern Europe stands out as the best fit for this behavior.